Archive for ‘Article’ Category

With 75 million millennials in the world, it is important to see how associations are adapting to millennial trends. Recently, millennials have even surpassed the population of their parents, "The Baby Boomers" and are continuing to do so. So how do we meet their needs? And are we providing them with a call to action and establishing a purpose? Millennials, by nature, like to multi-task and need quick and concise information, so it is important to find ways to get…

We were privileged to attend the CalSae Seasonal Spectacular this year in Sacramento, and what a blast it was!  It's always a pleasure to hear, first hand, what is going on in the association world.  We believe that technology is fluid, and that we should develop based on what associations need, and the only way to do that is to listen.  CalSae gave us just that opportunity.  The event may be over, but the holiday season is just starting!  Over…

When considering the design and compatibility of your website, you should take into consideration, what is the member’s experience going to be like? With the demand of mobile-ready websites on the rise, many associations have been putting in the extra effort of building two websites. One for the traditional desktop/laptop experience and one for the mobile user. Unfortunately, this route is no longer feasible and/or cost efficient. By double dipping your efforts into a backend CMS (Content Management Systems) like…