Posts Tagged ‘Youtube’

We've talked quite a bit about the various parts that make up "new media".  From podcasting, to its video counterpart: the vlog, to the most traditional looking: the blog.  Taken individually, these seem like small stones throne into the pond of "content" that organizations can offer.  And since the first two seem so new, it's easy to see them as toys children play with while the adults consume more serious media in more conventional ways.  And just a few short…

We discussed last week the importance of adding video content to your associations website.  Today, we're going to go over the how.  Unlike written content, more goes into video production.  Because of this, it may seem unfeasible to have reoccurring video content at all.  Here are 5 tips to help you in the process: 1: Don't over produce: One of the most popular forms of professional videos on YouTube is the video essay.  This is where a presenter prepares a…

We've talked before about the potential benefits of starting a weekly or monthly podcast, but we haven't really talked in-depth about video.  And that's because producing video content can be difficult.  It requires a whole new skill set from just writing content, or even producing a timely podcast.  Some associations already do post videos of key-note speakers from their events, but producing regular content just doesn't seem tenable.  And even if you do manage to higher a staffer who produces…