Posts Tagged ‘branding’

As we've discussed before, the way people search for information online has taken a dramatic shift over the last 5 years.  And as we pass the half way mark of 2017, things are only getting more and more refined.  When recruiting new members, you'll want to keep these 5 things in mind: 1: Keep your message clear and simple: While your association may DO a lot of things, think of what really defines you, and incorporate that into your tagline.…